The 5-Step Selling Strategy

Step 1: The "Sweet Spot" (Pricing Strategy)

We start by reviewing the data. I don't just guess a number; I analyze recent sales in High River and the Foothills to find the price that generates excitement without leaving equity behind.

• The Goal: Price it right to get buyers through the door immediately.

Step 2: The "Glow Up" (Staging & Prep)

You never get a second chance to make a first impression. I’ll walk through your home with fresh eyes and give you a checklist of simple tweaks—from decluttering to paint touch-ups—that will maximize your return.

• The Vibe: My team helps you get your to appeal to the widest range of buyers

Step 3: Lights, Camera, Action (Marketing)

This is where the fun starts. I bring in the pros for high-quality photography, virtual tours, and drone footage (if your land or location are showcase worthy).

• The Reach: I don't just list it on the MLS. I push your home out to my network, social media channels, and local buyer pools to ensure everyone knows your home is the one to beat.

Step 4: The Deal (Negotiation)

When the offers come in, I’m in your corner. I’ll help you decode the terms, conditions, and prices.

• Expertise: I’m not afraid of a tough conversation. My job is to get you the best price and the most favorable terms, keeping the deal solid all the way to closing.

Step 5: The Celebration (Closing)

The conditions are waived, the "Sold" sticker goes up, and the funds hit your account. It’s time to celebrate your success and move on to your next adventure.